Ruger and Beretta

[PhilKeil]

Saw this on news feed. Seems serious. If true, the way Baretta conducts business leave a lot to be desired. https://www.theoutdoorwire.com/rele...r-berettas-attempt-to-seize-control-of-ruger/

 

[ISS]

Some companies have actually bought other profitable companies, siphoned off the assets and then filed bankruptcy as a tax write-off. Remington is the other method, they simply order materials, refuse to pay for them, give the top officers a golden parachute, then file for bankruptcy. Then get back in line to repeat said process 4-6 years later. This last time, it failed, they went to the same courts and got got chopped off at the knees.

 

[nmkid]

Neither company matters to me. However, there are always two sides to every story.

 

[Knotwild]

Beretta owns Tikka. I like Tikkas. Not much on Rugers except for their center fire single actions and I don't really have any use for one of them.

 

[hoz53]

Beretta owns Tikka. I like Tikkas. Not much on Rugers except for their center fire single actions and I don't really have any use for one of them.

id like to have a couple of those ruger/marlins— dont think ill pay the price though.

 

[Kracken McGraw]

I don’t have a Tikka, but I like them. Love my Ruger/Marlin lever rifle, AR556-MSR, LCR’s, SR-9’s, GP-100’s, and would even take one of their new bolt action rifles.

 

[RabbitSlayer]

I read somewhere ruger is barely surviving. That would be sad.

 

[Knotwild]

id like to have a couple of those ruger/marlins— dont think ill pay the price though.

I never had a lever action I shot much other than a Marlin 39 Mountie. I traded it for a Winchester Model 62A. I kind of wish I kept the Mountie at today's prices. But, I was only 14 at the time and the wonderful old man knew my mouth watered over the Winchester, so I think he made the trade just to make me happy. So, I often think of him doing that for me. I just ran some squirrels out of the yard with rat shot using the Winchester today. As far as I know, he owned two firearms. A S&W K22, and the Winchester. Taught me how to ride horses, work cattle, and bale hay. He was kind to everybody.

Sorry - got to reminiscing there.

 

[Krogen]

Here is information from Morningstar about Ruger as a corporation.

https://www.morningstar.com/stocks/xnys/rgr/financials

https://www.morningstar.com/stocks/xnys/rgr/news

 

[Capt. Oblivious]

Beretta owns Tikka. I like Tikkas. Not much on Rugers except for their center fire single actions and I don't really have any use for one of them.

They also own Sako and turned a beautiful line of rifles into a tactical video game assortment. Im sure they are still as good or better then in the golden days of dark bluing and walnut stocks but how many chassis or carbon stocked 6.5Creedmoor rifles does one need. Obviously the tactical rifles sell allot better then big game rifles but ill probably never forgive them for dropping the large calibers in the brown bear range before I could buy one.

 

[charlie b]

That financial report on Ruger tells the tale. Total profit down from $200M to -$12M in 5yrs.

If I had over 5% share in Ruger I'd be ticked off and want more say in how things were done.

This also means that Ruger may become another US mfg bought out by a foreign company.

 

[DaveTooley]

That financial report on Ruger tells the tale. Total profit down from $200M to -$12M in 5yrs.

If I had over 5% share in Ruger I'd be ticked off and want more say in how things were done.

This also means that Ruger may become another US mfg bought out by a foreign company.

Those were the post covid years when the market was distorted. It's a roller coaster with the ups and downs. Ruger seems to still be on the down slope.

 

[shoot4fun]

Everyone knows and is quick to toss out just how Ruger is doing but how is Beretta doing in dollars?
Also, as I read through the comments above, I see many who seem to have a general misunderstanding about the entire situation. This isn't a "what's your favorite gun" thread. It's a firearms industry survival thread. It's also another MADE IN AMERICA thread. Ruger has a huge presence in the industry but also employ thousands of American workers. While once a small company in CT they now own manufacturing and design facilities all across the USA. That is what makes them attractive to Beretta.
If you really believe in "America First" you should think about it before you imply you don't really care about a Logo that has always been synonymous with America.

 

[charlie b]

It is also the period when they bought and transferred Marlin. But, going from +200M to -12M is bad.

 

[bennett ford]

I never had a lever action I shot much other than a Marlin 39 Mountie. I traded it for a Winchester Model 62A. I kind of wish I kept the Mountie at today's prices. But, I was only 14 at the time and the wonderful old man knew my mouth watered over the Winchester, so I think he made the trade just to make me happy. So, I often think of him doing that for me. I just ran some squirrels out of the yard with rat shot using the Winchester today. As far as I know, he owned two firearms. A S&W K22, and the Winchester. Taught me how to ride horses, work cattle, and bale hay. He was kind to everybody.

Sorry - got to reminiscing there.

You were Blessed

 

[vonb]

It's hard to see this. Ruger wasn't my first choice over the years but the general consensus with their customer support is that it is top-shelf. With that said, Ruger seems to have been killing it lately in their offerings. Ruger/Marlin levers have been a hit; The American Gen IIs seems to be feature rich and the MKIVs with their quick disassembly seem to have hit a need. What didn't make sense to me was Ruger recently acquiring Anderson. The AR-15 market seems beyond saturated. I hope they can weather the Beretta storm....They are a large, storied organization. Customer support does not seem to be their niche.

 

[shoot4fun]

It is also the period when they bought and transferred Marlin. But, going from +200M to -12M is bad.

Okay, I have no idea where this $12 million number is coming from. As of this moment the market cap for Ruger is $617.5 MILLION. Maybe they have $12 in a reserve account but I seriously doubt they are "in trouble". The current market cap for Smith & Wesson, who I would think has more cash flow issues the Ruger, is currently $622.4 million. True, Ruger's stock price certainly has declined greatly over its highest value but they have reduced operating expenses (difficult to do) and their gross sales is still high enough to be profitable.
It may be (and this does happen) that Beretta is throwing out numbers like that 12M to try to skew the public just why Ruger needs "taken over".

 

[Kracken McGraw]

I wonder what the downturn for Ruger is , the product still seems Great. To much competition now?

 

[10XSHOOTER]

Sounds like Beretta is run by the Mafia!

 

[urbanrifleman]

The American firearms / ammunition industry to be acquired by foreign interests or investment companies that are, at their roots, international or wholly non American.

Tick tock.