The Wheeler method will not work for me due to the construction of the bolt and polymer housing.I fought this battle for my first year or so as well, and it can be confusing.
Using the same equipment as you, (presumably), a Hornady OAL gauge and and a Hornady Bullet Comparator, I have developed the following method.
Using a Hornady Modified Case I insert the bullet of choice and push firmly. After locking I use the bullet comparator to find distance to ogive. BTW all measurements are taken from the ogive in my world - I learned that distance to tip is far too variable. I will perform the measurement as many as 10 but never less than 5 times. I average the result and that becomes my new "zero" distance for that bullet in that rifle. I will record that measurement and until a new bullet development comes along that will remain my "zero" for that rifle using that bullet.
Now that that is established I will start seating deeper in increments of .005" and shooting groups of 5 to determine optimum seating depth. The "sweet spot" for me in .264 with heavy-for-caliber (above 130gr) bullets tends to be about 0.20" to 0.30" and again around .050" to .060". Because components are getting so hard to find I will often start at .020" and/or .050" of jump and work in from there instead of running a full series from the lands.
You didn't mention if you are shooting from a magazine. If you are, the "zero" distance is the magazine - often 2.280" OAL, and measuring the ogive distance from there. That being the longest distance you can load and still use the magazine - it makes no difference the distance to the lands. Now the tuning window for seating depth begins with the magazine maximum OAL.
As the lands erode there may be very small changes to optimal seating depth, (my experience has been that as the lands erode it may be necessary to adjust outwards to "chase" the lands).
Once I started working from a "zero", all of my problems pretty much dried up. The best advice came from folks on this forum and from the Berger Tech line. Walt is gone, but Phil and Cory are still giving great advice.
Good luck!
You're correct in that I'm using a magazine and I do measure from base to ogive.
Been trying to use the OAL, for well over a year, and frankly, I have found Eric's method to be repeatable and groups well under MOA.
The part I still have not mastered is the es/sd game. I figure this is the reason I'm not getting repeatable hits at 1000 yards. That's my goal, as I'm not a competition shooter. Just like to hear the steel sing to me.
Thanks to all as I now have a better understanding of what you guy's are referencing as distance to the lands. The way I employ is "touching" the lands without being at hard jam.