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SHOT SHOW

avidflyer

Gold $$ Contributor
Just got the official email Shot Shot 2021 is X’d

[Forum Boss -- Here is the Notice issued by NSSF today:]

NSSF Announces 2021 SHOT Show Cancellation​

Statement from NSSF President/CEO Joe Bartozzi:
Due to the recent rise in COVID-19 cases throughout the world, NSSF, the firearm industry trade association, today makes the difficult announcement that the 2021 SHOT Show has been cancelled.

NSSF has remained in constant communication with Nevada officials throughout the year in our planning for the 2021 show. While there has been a concerted effort to expand the allowable levels for large gatherings by the county and state, with positivity rates peaking during our key planning period we have made the difficult decision to cancel the 2021 show. Sadly, these spikes are currently transpiring worldwide. Given the sheer complexities, diminishing timeline and immense logistical planning required to conduct a trade show as large as SHOT, NSSF simply could not move forward at this point with so many unknowns and variables. We truly appreciate the guidance of Nevada and Las Vegas officials in allowing us to communicate this news to our exhibitors and attendees well in advance of the show. We would also like to thank the Sands directly for their help and efforts to navigate this unprecedented situation.

SHOT Show 2021 Cancelled canceled cancellation


Full Story: http://bulletin.accurateshooter.com/2020/10/shot-show-2021-has-been-cancelled/
 
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As one who participated in SHOT I have to think this can be the end of it.
I know there were many manufacturers who wanted to stop the madness (hundreds of thousands of dollars spent for one show) but were afraid to be first to pull out.
I really believe a virtual SHOT would be as effective. There would just be many times fewer bloodshot eyes on the show floor. ;):eek:
 
As one who participated in SHOT I have to think this can be the end of it.
I know there were many manufacturers who wanted to stop the madness (hundreds of thousands of dollars spent for one show) but were afraid to be first to pull out.
I really believe a virtual SHOT would be as effective. There would just be many times fewer bloodshot eyes on the show floor. ;):eek:
Always enjoyed the show.....Looked forward to it every year. Missed last year and hoped to make it this year.
 
I bet Vegas is going to be hurting. I noticed the PRCA pulled the National Finals Rodeo from Vegas in December. That’s a 10 day long deal with five major trade shows.
 
As one who participated in SHOT I have to think this can be the end of it.
I know there were many manufacturers who wanted to stop the madness (hundreds of thousands of dollars spent for one show) but were afraid to be first to pull out.
I really believe a virtual SHOT would be as effective. There would just be many times fewer bloodshot eyes on the show floor. ;):eek:

I can't disagree more. Virtual anything might be the big deal for some if you're just buying but the physical presence and face-to-face meetings are important to most people I think. I make several stops just to make contact with the people that I speak to on the phone or swap emails with. It's important to meet and greet the folks who handle my accounts. Actually being able to handle new products can make a major difference. You can't get that online. Seeing many products in person often allows the discovery of quality or lack of quality which you won't get online. If you can manage and run your business with a catalog, go for it.

And yes, there may be some bloodshot eyes on some mornings but for many, this is the only getaway they get for the year so some celebrating is to be expected. ;):cool:
 
Las Vegas is going to take a hit on this one. Our state is in trouble without these events. I can see a state income tax coming down the pike.
 
I can't disagree more. Virtual anything might be the big deal for some if you're just buying but the physical presence and face-to-face meetings are important to most people I think. I make several stops just to make contact with the people that I speak to on the phone or swap emails with. It's important to meet and greet the folks who handle my accounts. Actually being able to handle new products can make a major difference. You can't get that online. Seeing many products in person often allows the discovery of quality or lack of quality which you won't get online. If you can manage and run your business with a catalog, go for it.

And yes, there may be some bloodshot eyes on some mornings but for many, this is the only getaway they get for the year so some celebrating is to be expected. ;):cool:
NSSF took over SHOT a few years back and, while they do an immeasurable amount of good for shooting, hunting and industry, they (IMO) have mismanaged SHOT by allowing any and all comers off the street.
SHOT was designed to allow the industry to get those FTF meetings with buyers from distributors and major retail SG outlets. Instead it has become another NRA or SE PA Outdoor show full of nothing but gawkers who take up our time wanting to buy a "onesie" or cope a T-shirt, cap or other trinket. The last few years most every big player has had a studio set up and put out more info for the internet viewer than for those who really need to know.
@Kurz are you industry, work for a big distributor, own a retail SG chain?
Or just want to go hang out with the "stars"?
 
I dont know when you were last at the show, but it takes verifiable gun related business credentials to get in. It is not open to the public.
 
As one who participated in SHOT I have to think this can be the end of it.
I know there were many manufacturers who wanted to stop the madness (hundreds of thousands of dollars spent for one show) but were afraid to be first to pull out.
I really believe a virtual SHOT would be as effective. There would just be many times fewer bloodshot eyes on the show floor. ;):eek:
Having gone the last several years, this news, on the surface, is fine by me. Lets be honest, the primary function of that show is for the NSSF to fill the coffers and middle aged men to get away from the family and act like frat boys for a week.
Despite what some pitch to their bosses, 90% of what happens at SHOT can be done virtually.
I was hoping Clark County would limit attendance and not force the cancellation - that would force the NSSF to clean up the attendee list; no more friends of FFL holders, no more youtubers with 100 subscribers (90 of which are friends/families), etc. It looks like 1/2-2/3 of attendees have no business there based on the original goal of the show. We dont need 15 different camera videos asking the same questions with their garbage A/V quality clogging up the aisles.
 
Having gone the last several years, this news, on the surface, is fine by me. Lets be honest, the primary function of that show is for the NSSF to fill the coffers and middle aged men to get away from the family and act like frat boys for a week.
Despite what some pitch to their bosses, 90% of what happens at SHOT can be done virtually.
I was hoping Clark County would limit attendance and not force the cancellation - that would force the NSSF to clean up the attendee list; no more friends of FFL holders, no more youtubers with 100 subscribers (90 of which are friends/families), etc. It looks like 1/2-2/3 of attendees have no business there based on the original goal of the show. We dont need 15 different camera videos asking the same questions with their garbage A/V quality clogging up the aisles.
EXACTLY!!!!!!!
You have been on my side of the rug.
Everyone has "a friend" and most are "bloggers". Every year we got the obligatory Media warning, "refer all questions on quarterly reports and stock to Media Relations people. Be aware there are tons of people who think they are influencers and bloggers that will try to trick you into answering questions you are not authorized to answer."
o_O
 
NSSF took over SHOT a few years back and, while they do an immeasurable amount of good for shooting, hunting and industry, they (IMO) have mismanaged SHOT by allowing any and all comers off the street.

Except with your last few words of this statement, I agree 100% and would go even further with my condemnation of their handling of S.H.O.T. Show. The rat's nest design use of the space allotted for the exhibitors is unconscionable! Now, to make matters worse, they have expanded the exhibit space to across the street.

Expanding to Caesars Forum in 2021​

Next year, the SHOT Show is adding more exhibits, education, meetings and experiences in the all new Caesars Forum.

Just steps away from the Sands Expo Center via a custom-built sky bridge for attendees, the SHOT Show expansion into Caesars Forum provides more space for manufacturers and distributors to display their product lines, as well as new exhibitors from even more product categories. Plus, be ready for hands-on product demonstrations like never before.
_____________________________________________________________________________________________

With the exception of the necessary construction time which started this whole abomination, SHOT Show could have stayed where they were in an exceptional space, logically laid out with exhibitors easily found.

"have mismanaged SHOT by allowing any and all comers off the street."

This is completely untrue. Here are the rules as laid out and enforced by the SHOT Show administration:


Attendee Admission Requirements​


Admission at the SHOT Show is RESTRICTED to the shooting, hunting and outdoor trade and commercial buyers and sellers of military, law enforcement and tactical products and services ONLY. The show is not open to the public, and NO one under age 16 shall be admitted (including infants).
Attendees and guests seeking admission to the show must submit the following information at the time of application online. All registrants must be registered, approved and have agreed to the participation waiver by January 6th, 2021. There will be no onsite qualification or registration. These documents must be submitted for approval by uploading them during the application process:
The following are NOT acceptable documents:
  • Business cards
  • Employer authorization letters
  • Firearms permits
  • FOIDs
  • Hunting licenses
  • Retired law enforcement/military IDs
  • NRA or other affiliate firearms instructor permits
Applications submitted without current and valid identification AND documentation demonstrating trade or market affiliation will not be processed. Show management reserves the right to permit or deny admission to anyone based on information provided, to accept or reject information submitted, to adjust category during the auditing process, and to request additional information, at any time.
Note: Show exhibitors and media subject to different credentialing requirements.

Acceptable Documentation Demonstrating Trade or Market Affiliation​

In order to attend the SHOT Show, you must qualify on two levels. (Please note we will need to see at least one documentation for both the company level and the employee level).
  • Show management must be able to verify that your company is in the shooting, hunting, outdoor industry; and
  • Show management must be able to verify that each person that attends works for the qualified company.
Below are the types of attendees who can potentially qualify for the SHOT Show. Please click on the category that fits your company to learn more on how to qualify. Show Management does not pre-qualify before registration. For questions, please email regmgr@shotshow.org.
If your company manufacturers a product or supplies a service, then you must register as a Non-Exhibiting Manufacture OR a Material Supplier to Exhibitors. If it is found that you register as something else, during the auditing process you will most likely be switched to the correct category.
After reviewing the following requirements, if you feel you that you cannot provide the documents required to attend the SHOT Show, we recommend not registering because there are NO REFUNDS once the registration is completed.

General Attendance Policies​


Attendance RESTRICTED to shooting, hunting and outdoor trade professionals and commercial buyers and sellers of military, law enforcement, and tactical products and services ONLY. The SHOT Show is not open to the general consuming public (e.g., private visitors, hunters, sport shooters, members of hunting and sport shooting clubs, etc.). NO ONE under age 16 admitted (including infants). Childcare is not provided.
Admission to the show requires government-issued photo identification plus documentation demonstrating direct professional affiliation to the trade. Exhibitors and media are subject to different credentialing requirements.
A show badge constitutes a limited revocable license to attend the current SHOT Show. Badges CANNOT be reproduced, transferred or resold. There is a $100 fee to replace lost or stolen badges. Limit one (1) free reprint per person. Badges are the property of the National Shooting Sports Foundation and may be revoked at any time for any reason.
NO animals except for properly identified, on-duty, ADA-recognized service animals. Service animals may not be branded.
NO Photography — Photography or video recording at the show is prohibited except by those with valid media badges or other authorized individuals.
Surveillance equipment is in use 24/7.
NO solicitation, suitcasing or outboarding.
NO personal firearms or ammunition allowed. Only firearms on display by exhibitors and whose firing pins have been removed (and have been inspected by SHOT Show safety advisors) will be permitted on the show floor.
NO loud, abusive or defamatory language, harassment, or other unprofessional or inappropriate behavior.
Show management is NOT responsible for injuries, property damage or loss of any kind, or for any other incidents, directly or indirectly connected with attending the show. Attendees assume all business and personal risks before, during and after the show.
Attendees and their belongings may be searched at any time during the show. Attendees consent to such searches and waive any related claims that may arise. If an attendee refuses such searches, attendee may be denied entry or be removed from show premises without refund or other compensation.
Attendees grant show management permission to utilize their image, likeness, actions and statements in any live or recorded audio, video, or photographic display or other transmission, exhibition, publication or reproduction made of, or at, the SHOT Show in any medium or context without further authorization or compensation.
These attendance rules are applicable to all show “attendees” including buyers, non-buyers, exhibitors and media. Show management shall have sole discretion over admission at all times and shall strictly enforce all show rules. Attendees agree to abide by these attendance rules, as well as all other rules applicable to their badge type, which may be updated at any time. Violators risk immediate confiscation of their show badge without refund and removal from the premises. Violators will not be allowed re-entry.
____________________________________________________________________________________________

You are completely out of touch with the current actions and rules to attend SHOT Show.

Years ago, your charge was absolutely true with the general public outnumbering the industry members. Currently though, the stringency of the rules and enforcement of those rules has managed to reduce the number of usurpers to a significantly smaller quantity.
 
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NO, do NOT change SHOT Show to some kind of mass Zoom meeting.

That said, yes I would like to see SHOT Show modified and streamlined (and moved to other cities/states from time to time).

Here are just a few reasons why an in-person live event is better, from my personal experience.

1. Industry (Media) Day at the Range -- There is nothing else like it, where I can live-fire test dozens of new pistols and rifles and handle optics and other accessories, all in one place.

1604166106481.png

2. Meeting the Decision Makers -- At this show I get a chance to talk one-on-one with top decision-makers such as Steve Hornady, Kelly McMillan, Capstone (then) CEO Bill Gravatt, and many others. During those discussions we have passed on product suggestions, some of which resulted in upgrades.

3. Meeting the Legends. A few years back, on the same day I met David Tubb, John Whidden, and Carl Bernosky -- All multi-time NRA National rifle champions. I was able to do a video where I asked all three (separately) to share some of their top tips.

4. Input to Engineers. At SHOT Show two years ago I visited the booth of a major optics maker. I was accompanied by a colleague, an avid hunter who is also an optics PH.D. We handled LRFs and binoculars and made some optics science suggestions about products. Our comments were logged and went straight to engineers in Europe.

5. The only place to meet folks from around the World. At SHOT Show I meet inventors, business owners, and champions from around the world. Jochen Anschutz from Germany, Italian Shooting Gold Medalists, AMP's Alex and Matt Finlay from New Zealand, Optics Engineers from Japan.
 
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____________________________________________________________________________________________

You are completely out of touch with the current actions and rules to attend SHOT Show.

Years ago, your charge was absolutely true with the general public outnumbering the industry members. Currently though, the stringency of the rules and enforcement of those rules has managed to reduce the number of usurpers to a significantly smaller quantity.
No I am not completely "out of touch". On the contrary, I would say you are if you actually believe those rules are enforced. All you need is a pass and most of the time all one needs to do is ask someone who can get them. Yes, passes only go out based on the rules but all those who are truly eligible have to do is say Joe-blow needs a pass.

[Forum Boss -- The above statement is NOT true in my 15-year experience. It required considerable effort to secure Industry day qualifications for our team members. The "pass" to the show itself must be applied for IN ADVANCE, with qualifications checked and IDs confirmed on the site. We had to present copies of articles written by team members and certify their credentials in various ways.]

Quote all the rules you like but they just don't hold much in reality.

[Forum Boss -- there are definitely some "bloggers" who don't actually do anything. But I can say the rules ARE enforced, and the general public is NOT allowed in the show.]

I will say in all my times attending SHOT I have never seen anyone become loud, boisterous or unruly. It is generally an orderly and courteous group of attendees. I will also say that I fully support NSSF, as they have been nothing but hard working for the industry and the shooting/hunting community at large.
I think, if you drill down a bit, you'll realize that SHOT would have been long gone if not for the NSSF takeover.

[Edited by Forum Boss]
 
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I was an exhibitor at the SEMA show for a few years. That show is so huge it makes SHOT look like a backyard picnic. As an exhibitor it was an extremely expensive activity but absolutely invaluable for establishing new customers, sourcing vendors and strengthening relationships with existing clients. Virtual gizmo tech is not a replacement for face-to-face interaction.
 
Sorry @Forum Boss but I stood on the show floor for many hours talking to guys who got a pass from “a friend”. In fact I knew several people who came by the booth that were never in any business associated with the need to be at SHOT. They were PRS or USPSA shooters (unsponsored). I also know, as part of a major firearms company team, that we did very little selling at SHOT But it cost us several hundred thousand dollars to be there.
 
There is NO pass issued by any entity other than the NSSF. Vendors are allowed to invite persons but all those permits go through the NSSF database and must be picked up at the central desk or a few satellite stations in hotels. Nobody can enter with a pass issued by a friend independent of the NSSF system. I know that because I left my pass one day and not even the President of a major exhibiting vendor could get me in...

What IS possible is that guys improperly loan their authentic passes to friends. But that is cheating and not much can stop that without requiring DLs.
 
There is NO pass issued by any entity other than the NSSF. Vendors are allowed to invite persons but all those permits go through the NSSF database and must be picked up at the central desk or a few satellite stations in hotels. Nobody can enter with a pass issued by a friend independent of the NSSF system. I know that because I left my pass one day and not even the President of a major exhibiting vendor could get me in...

What IS possible is that guys improperly loan their authentic passes to friends. But that is cheating and not much can stop that without requiring DLs.
I never said it wasn’t cheating but I stand by my comments that there are way too many posers that still get in. It isn’t always credentials being loaned either. If SHOT was held somewhere more boring a lot of the posers would stay home! ;)
 
The tech companies have all managed to put on pretty decent trade shows in the current virtual, zoom environment. Why couldn't the SHOT show organizers do the same? Video demos aren't as good as live, but pretty close...
 
The tech companies have all managed to put on pretty decent trade shows in the current virtual, zoom environment. Why couldn't the SHOT show organizers do the same? Video demos aren't as good as live, but pretty close...
The real deals are made after hours. The main purpose of the booth is so interested parties can locate each other, swap pleasantries and then arrange for one-on-one “real” meetings at a local restaurant/bar/club. There truly is no substitute for the handshakes, laughter and candor that is only found when people are facing each other over a stiff cocktail. I’ve been there and done it. I would estimate a total of zero deals are actually made in the show floor.
 

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