In the past I have read that seating to touch the rifling or longer increases pressure by 5,000 to 6,000 psi. If you do your initial pressure testing, starting low and going up in small increments, with the bullet seated longer than touch, there is absolutely no danger (as long as you are properly vigilant for pressure signs and stop when you see them), but you should not change to that seating depth from one that has the bullet jumping to the rifling, without dropping your powder charge and working back up at the new seating depth.
Without going into a long discussion, the simple reason for seating longer than touch is that testing has proven that for that rifle, bullet, powder combination, that it gives the best accuracy. This would require testing with your rifle.
The term jam originated a long time back, in short range benchrest, and properly used is the longest that you can seat a bullet, with the neck tension at which is will be shot, without it being set back into the case as it is chambered. The usual way to determine this measurement was, and still is, seating the bullet as long as one can and still close the bolt, and chambering a round or dummy round, intentionally having the bullet set back in the case. By measuring before and after chambering the round, one can determine that the bullet was indeed pushed back and the resultant seating depth is jam for that barrel, brass, and neck tension. The word is a reference to a specific dimension that is experimentally determined. Shooters will then refer to the seating depth that they are using a so many thousandths off jam, or shorter than jam. It is a good idea to also know the seating depth at which a bullet is just touching the rifling, so that you will know at what point backing off of jam takes you into jumping the bullet. The distance from touch to jam varies with the amount of friction between the neck and the bullet, the shape of the bullet, and the configuration of the chamber throat. It can vary quite a bit, and because of this the only way to know is to take the measurements. Alex Wheeler has made an excellent video on finding the lands, and there are other methods that work as well. The important thing is to have a method that gives repeatable results.