Experienced shooter but no loading / reloading experience. I will start loading in a few months, so time to get educated. What are some of the better general reference books or articles that go into a lot of stuff like what equipment to buy based on shooting types, ammunition consumption rate, etc? Preferably written by people not selling or sponsored by reloading equipment companies, as an unbroken stream of recommendations for the same brand of gear brings out the skeptic in me. If you recommend more than one book or article, please tell me which one you like best and why.