Zeiss missed the boat when it comes to the U.S. market, i.e trying to sell a scope of any power, any style, any design, for ANY DISCIPLINE, without numbered turrets.
Nearly every optics manufacturer offers at least some hunting scopes with capped elevation knobs that are not numbered. I've had scopes like this from Leupold, Burris, Bushnell, Meopta to name a few. Not every hunter needs/wants numbered elevation knobs and forgoing that expense can help to hit a price point within the market.
What about exposed HUNTING turrets.
Do you mean exposed turrets that lock? I also think Zeiss should offer an option for this and myself and others within my agency have suggested as much.
My 2¢, if Zeiss wants to sell in the U.S. market, they'll have to get off the good glass pitch and completely redesign their turret lineup.
What would you like to see different than our current target turrets with zero stop available on the V4/V6? Other than being lockable? (Looking for your valuable input here and it is appreciated)
There are too many scopes with just as good or better glass at a lower price to compete with what they offer now.
BOLD statement here. Who has better glass at same or lower price points? When you say this I'm assuming you've taken scopes from our current lineup (V8, V6, V4) out to the range and compared them side by side with other scopes. I'm not saying you're wrong, but unless you've done this personally there's not much validity to this statement.
Most people don't have the opportunity to do this. I've gotten to compare them side by side with a lot of the most popular brands during sales calls and can say optically, they perform very well. Still, looking through one scope and then another is not very definitive and I always wonder how much I may be biased when doing so.
You are right, glass quality does not drive scope sales like it used to. Zeiss took a VERY long time to understand that. They fell WAY behind on features and almost only pursued the hunting market for years when most other manufacturers went after the "shooting" market. Zeiss does have far better options now than they did two years ago when my agency took the line. We are very hopeful that they will continue to catch up and at some point start to innovate. The new Victory RF binoculars is one innovation that should start shipping any day now. I've had a sample on order since December and can't wait to play with a pair. And yes, Hogpatrol, I'm plugging in my data for my 6.5 Creedmoor first!!!!!
Thanks again for your input.